For many years now, the writing has been on the wall — video is the way of the future. Video content is ubiquitous these days, and if you haven’t considered corporate video production for your business yet, now is the time. Here are some reasons why video content is great for your business:
It Makes You Look Professional
If you want to be taken seriously, having quality corporate video production is one of the easiest ways. A well-done video requires skilled experts, an eye for quality, and talented creators. Corporate video content communicates to viewers that you have all three of those things, making you look more authoritative.
Video Content Appeals to Search Engines
Did you know that embedded videos are useful for SEO (search engine optimization) purposes? A video implies that you’re creating original content, thus appealing more to search engine. Videos also help people to spend more time on a given page, which improves your bounce rate, an important metric to search engines in determining the value of your page.
Videos Explain Better Than Text
For most purposes, a video is a more effective tool at communicating an idea than text is. Videos allow people to see with their own eyes how something works, or hear with their own ears what point is trying to be made. No matter the nature of your business, investing in corporate video production will help to make your message more clear.
Videos Are Easily Shareable
Have you noticed that most of your social media feeds are jam-packed with videos now? This isn’t a coincidence — video content is inherently more shareable than text, making it easy for a great video to spread far and wide
Videos Allow You to Make Boring Things Exciting
Think of some of the funniest commercials you’ve ever seen — we’re willing to bet at least a few of them are related to a certain car insurance company that may or may not involve a gecko. The thing is, car insurance isn’t exciting — not in the least. But it can still make for funny and catchy video content when it’s presented in a creative way.
Let’s not beat around the bush; a lot of small businesses deal with “boring” things, and you probably know if yours falls into that category. Video content allows you to be extremely creative with your presentation, potentially allowing you to hook people on an idea that would otherwise be monotonous.
Get Professional Corporate Video Production Today
At NuView Productions, we handle all kinds of corporate video jobs in New York City. We make sure every video is made with a pristine professional touch, and we have no doubt that your clientele and employees will be awed by what we’re able to deliver. Contact us today for a free quote!